Evidence • Method • Insight • Decision

Proof should show
how the thinking works.

Our demonstration projects are designed to make our approach visible: the business question, the evidence, the analytical method, the commercial implication and the recommendation. They are clearly labelled and are not presented as client engagements.

Proof before promotion

We would rather show the work
than manufacture credibility.

These projects are independent demonstrations of capability.

Each project starts with a realistic management question and uses appropriate public, open or otherwise legitimately available evidence. The purpose is to demonstrate analytical depth, decision framing, communication quality and practical recommendations before a large client case-study library exists.

01 No invented clients. 02 No fabricated results. 03 Methods and limitations made visible. 04 Client work added only with appropriate permission.
Business professional reviewing commercial analytics on a laptop
01Demonstration projectCompleted study

Revenue Intelligence

Where is commercial value being created, lost or overlooked?

Using 1.07 million retail transaction lines, this completed study turns sales and customer data into a reconciled view of revenue growth, return leakage, concentration, retention and commercial opportunity.

Decision challenge

Management sees the headline revenue number, but needs to understand the customers, products, channels or behaviours actually driving performance.

Evidence

UCI Online Retail II: 1,067,371 transaction lines across sales, returns, customers, products, time and 43 countries.

Methods

Transaction-semantics audit, revenue reconciliation, RFM segmentation, customer concentration, cohort retention, product, basket and geographic analysis.

Key result

£19.38m net merchandise sales, a 3.6% return-value rate and 63.3% of identified-customer net sales concentrated in the top 10% of customers.

Decision value

Move from “revenue changed” to evidence on growth quality, high-value customer dependency, return exceptions, repurchase behaviour and testable growth priorities.

Business team discussing a market opportunity in a Lagos office
02Demonstration projectCompleted study

Market & Growth Intelligence

Where should broadband expansion happen first?

Using NBS, NCC and current provider evidence, this completed study moves from national broadband momentum to state screening, infrastructure feasibility, pricing evidence and a cluster-first commercial entry strategy.

Decision challenge

Leadership is considering broadband expansion in Nigeria and needs to distinguish large demand pools from commercially testable fixed-broadband micro-markets.

Evidence

NBS state internet subscriptions, population and IGR data; NCC broadband, ISP, FTTX and infrastructure evidence; current public provider offers.

Methods

Rule-based market screening, demand/commercial-capacity segmentation, infrastructure and competitor evidence review, pricing benchmarks and scenario sequencing.

Key result

The evidence supports cluster-first validation in Lagos, FCT, Ogun and Rivers rather than a statewide or nationwide fibre rollout.

Decision value

Separate attractive market scale from investable micro-market economics and define what must be validated before capital is committed.

A professional reviewing printed performance charts with a pen
03Demonstration projectLive dashboard

Executive Business Intelligence

What should leadership be able to see every week without asking for another spreadsheet?

This completed demonstration connects 121,253 sample sales lines and 776,286 inventory records to an interactive dashboard, defined KPIs and a management reporting guide.

Decision challenge

Leaders receive many reports but still lack a consistent, trusted view of performance, exceptions, trends and areas requiring intervention.

Evidence

Microsoft AdventureWorksDW fictional sample data: sales, product cost, channels, categories, territories and daily inventory.

Methods

KPI architecture, metric definition, data modelling, dashboard design, exception logic and executive reporting workflow.

Live outputs

Filterable executive dashboard, reconciled metrics, stock exception list, KPI dictionary and reporting guide.

Decision value

Reduce reporting noise and make the information that requires management attention easier to identify and act on.

Professional reviewing code and digital workflows on a tablet
04Demonstration projectLive assessment & model

AI & Workflow Automation

Where can AI remove real work rather than add another tool?

This completed demonstration combines an editable workflow business case with a trained inbox-screening model, held-out evaluation and a human review desk.

Decision challenge

An organisation wants to adopt AI, but needs to identify which repetitive information workflows are worth changing and how to do so responsibly.

Evidence

5,574 public source messages, 5,086 retained unique records, 763 held-out test messages, and explicit workflow assumptions.

Methods

Workflow decomposition, TF–IDF classification, error analysis, human review, scenario economics and implementation sequencing.

Completed outputs

Live assessment, browser-based model, adjustable review policy, downloadable assumptions, evaluation and implementation controls.

Decision value

Separate useful AI opportunities from fashionable ones and focus investment on measurable productivity or quality improvement.

Customer service team working with headsets in an operations environment
05Demonstration projectLive evidence desk

Customer & Operational Intelligence

Which customer issues deserve operational attention first?

A completed analysis of 28,889 public checking-and-savings complaints connects reported issues, response records and operational handoffs through an interactive evidence desk.

Decision challenge

A high timely-response rate can conceal recurring issues. Management needs to distinguish complaint volume, response exceptions and the case evidence required to investigate them.

Evidence

CFPB Consumer Complaint Database: Q1 2025 complaint issues, submission channels, company responses and receipt-to-forwarding timestamps.

Methods

Issue and channel segmentation, exception-burden comparisons, median forwarding intervals, scope controls and reproducible source audits.

Completed outputs

Interactive evidence desk, scoped CSV exports, management brief, validation controls and an improvement measurement framework.

Decision value

Prioritise case review, identify the next operational data needed and measure changes without mistaking response flags for customer satisfaction.

Agentic AI · Five industry operating systems

One collection.
Built around how each industry works.

Explore AI connected to operating records, business questions and controlled actions. Each sector has its own demonstration and case page as it is completed.

03Live demo

Manufacturing & energy

ForgeWorks AI

Production evidence, material exposure, maintenance and energy cost.

Explore ForgeWorks AI
CedarStone AI real-estate operations dashboard illustration
01Sector AI · Real estateLive prototype

CedarStone AI · Agentic Real Estate Operations

What if management could ask the business a question and the operating data answered back?

CedarStone AI is a working demonstration for a fictional full-service real-estate company. It connects management visibility across sales, shortlets, facilities, construction, investors and finance through one conversational operating layer.

Decision challenge

Critical information is often fragmented across teams, spreadsheets and systems. Management needs a faster way to see what requires attention, understand why and investigate the records behind the issue.

Evidence

A realistic fictional operational database covering properties, leads, bookings, investors, receivables, maintenance, construction milestones, employees and vendors.

Methods

Role-aware AI tools, live Gemini reasoning, operational dashboards, conversational analysis, private demo sessions and activity logging.

Live capability

Executive briefings, stale-lead detection, shortlet occupancy, receivables, investor updates, maintenance escalation and construction-delay diagnosis.

Decision value

Demonstrates how fragmented operational data can become a shared management intelligence layer instead of another static dashboard.

The case-study standard

As proof grows, every case should answer five questions.

Completed demonstration studies and approved client case studies will use a consistent evidence structure so readers can distinguish method, finding and business consequence.

  1. 01
    Context

    What was the decision, problem or opportunity?

  2. 02
    Method

    What evidence and analytical approach were used?

  3. 03
    Finding

    What did the evidence actually show?

  4. 04
    Commercial implication

    Why did the finding matter for the organisation?

  5. 05
    Recommendation

    What should management do next?

Your question does not need to look exactly like these

Bring us the decision. We will design the evidence path.

Tell us what management is trying to understand, decide or improve. We will help frame the question and determine the research, analytics or technology required.